16
Feb
10

iPad


The highly anticipated iPad tablet was launched recently and priced suprisingly low at $499 for 16GB of storage.

The iPad can run movies, games and a gamut of applications. And taking on e-readers like Amazon’s Kindle, Apple announced a digital bookstore called iBooks that will let users buy from publishers including Pearson Plc’s Penguin, News Corp’s HarperCollins, and Hachette Book Group.

Shares of Apple rose to as high as $210.58 after the pricing news, up 5.5 percent from their session low. The stock closed up 0.94 percent at $207.88 on Nasdaq, within reach of its all-time high of $215.59 logged on Jan 5.

Apple announced a data plan with AT&T Inc, which appeared to have beaten out Verizon Wireless for the deal.

The iPad is Apple’s biggest product launch since the iPhone three years ago, and arguably rivals the smartphone as the most anticipated in the company’s history.

Apple hopes to sell consumers on the value of tablets after other technology companies, including Microsoft Corp and Toshiba Corp, have failed in recent years.  As iPod sales wane, Apple is looking for another growth engine.

Jobs said there was a need for a new type of device that would sit between a smartphone and laptop computer, and that can perform tasks like browse the Web and play games. The iPad has a near life-sized touch keyboard and supports Web browsing. It comes with a built-in calendar and address book.

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